Regenerative Tea Action Project
The goal of the Regenerative Tea Action Project (RTAP) is to help accelerate the adoption of and the commercial benefits from regenerative organic tea farming practices in the tea sector by working with smallholders, cooperatives and family run farms.
Our mission: To rethink, rebuild, and accelerate regenerative tea farming towards around the world.
Our objectives:
- Reduce barriers for farmers who need support and resources
- Build a network of smallholder farmers to bolster one another’s regenerative efforts
- Create a toolkit for regenerative tea practices that can be accessed by farmers globally
- Increase awareness of regenerative tea practices more broadly and motivate change
We're streamlining this project in a few key stages:
- Scope and baseline: Building advisory committees across four sectors: biodiversity, carbon, funding and certification
- Adopt and measure: Outlining roles for implementing partners, knowledge partners, and finance partners
- Testing the project in collaboration with farmers
Here are a few of the things the project has accomplished thus far:
- 4 deep dive upscaling areas
- 3 major consumer and wholesaler engagement events
- 30 participants spanning the entire tea value chain
Our target market includes:
- 480M small scale farms worldwide that need our support, producing
- 70%of the world’s food needs
Regenerative Tea Action Project
Deep Dive
Biodiversity Nutrient Density
Regenerative Tea Action Project
Deep Dive
Regenerative Certification
Regenerative Tea Action Project
Deep Dive
Carbon and Tea
Regenerative Tea Action Project
Deep Dive
Financing Regen Tea | Is there a Business Case
Tea Rebellion in The Press
Here is a collection of the press and
media activity for Tea Rebellion and our founder Annabel Kalmar. Enjoy!
Just Entrepreneurs,
Meet the Founder Series
Read MoreThe Independent. The Spirit of Innovation and enterprise is still a live in the UK
Chris Blackhurst sees plenty of positives during a pitching and networking event for entrepenuers. On a wet, cold night in Barnes, London, more than 100 people are gathered in an upstairs room at the former Olympic recording studios.
Fiercely Authentic Tea
- Single Origin - Tea Rebellion
In Go Solo Stories of Entrepreneurship Annabl shares how Tea Rebellion addresses the problem of lack of tea transparency & quality by building direct connections between consumers and producers that empower, educate, and ultimately transform. Read on here
Brewing Up A Revolution
How one. socially minded Toronto startup aims to change the tea business - one. women farmer at a time. Read on here
TEa Rebellion on PODCASTS AND PANELS
EXPERT PANELS
Moderating "Commodity vs. Specialty Tea" at Caffe Culture, London
Annabel moderated an industry expert panel on Commodity Tea v Speciality Tea; how do they impact on one another organised by the European Specialty Tea Assoication. Picture features Annabel Kalmara and Anne from Suki Tea
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Annabel on Panel with Linda Gayland and John Snell at the Toronto Tea Festival
Annabel Kalmar joined tea experts at the Toronto Tea Festival to discuss sustainability in tea and the challenges of commodity vs specialty tea.
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The Future Of Food
The race to net-zero could mean radical changes to the ways in which we live, including what we eat. Annabel from Tea Rebellion joined a panel organised by the Spectator to discuss the politics of the food ecosystem.
Read MorePodcasts
Anatomy of a Tea Brand
Dank Bolten Tea Biz Podcast: Tea Rebellion: Anatomy of a Purpose-Driven Brand | Annabel Kalmar, founder of Tea Rebellion, a small direct-trade single-farm tea venture joins us today.
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"Levelling Up Tea" Podcast
Annabel joined Tea and Coffee Experts to talk about how to create a great tea experience in the UK Away from Home Sector.
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Food Biz Wiz
Annabel Kalmar of Tea Rebellion joined Charlie from Retail Ready® to share her distributor experiences.Tune in if you're wondering whether or not working with a distributor is worth it for YOUR brand.
Read MoreJoin The Rebellion!
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